Date: March 31, 2021
Contact: Geoff Vetter, (916) 634-9051

ICYMI: New Instacart Report Finds Shopper Pay Increased More Than 30% Because of Prop 22 

Prop 22 Continues to Secure New Income, Benefits, and Flexibility for California Shoppers and Drivers

Sacramento, CA – A new report from Instacart details how Proposition 22, which was approved by nearly 60% of California voters in November 2020, is delivering meaningful progress, protections, and flexibility for more than 130,000 Instacart shoppers in California. Among key findings, Instacart’s shopper pay increased by more than 30% since Proposition 22 passed as a result of the proposition’s minimum earnings guarantee and per mile compensation. In addition, Instacart shoppers are receiving healthcare benefits. The new changes have resulted in an all-time high shopper satisfaction rate.

“I already appreciated being an Instacart shopper before the California updates, but now it has become an even better deal,” said Jimmy L, an Instacart shopper in Los Angeles County. “My standard of living has increased, and that translates to more choices in my daily life. Whether it comes in 120 percent of minimum wage, mileage compensation, or healthcare subsidy, it all translates to more income, which then offers me more choices in life.”

The Instacart report found:

  • More than 130,000 individuals shopped with Instacart since these changes were introduced,
  • The majority of Instacart shoppers shop fewer than 5 hours per week.
  • Shopper earnings have increased by more than 30%.
  • Shopper satisfaction in California—as measured by Net Promoter Score (NPS)—is at an all-time high.
  • 12% of California shoppers were eligible for the healthcare subsidy, meaning they shopped more than 15 hours per week on average in Q4 2020.
  • In total, Instacart paid over $2.2 million in healthcare subsidies for Q4 2020.
  • As of March 2021, more than 110,000 shoppers have completed safety trainings.

“I love that Instacart is helping me save money by lowering health costs,” said Oliver S, a driver in the San Francisco Bay Area. “The cost is so affordable and I’m getting better coverage for less cost than I did at my regular employer when I worked full-time. Not only that but being able to support my community in a global pandemic has been the most rewarding experience I think I’ve ever had. Instacart has given me a chance to be there for my community and do my part.”

About Protect App-Based Drivers & Services (PADS) Coalition

The Protect App-Based Drivers & Services (PADS) coalition, formerly the Yes on Prop 22 coalition, is continuing to engage to ensure the will of California voters is upheld; to protect access to independent, app-based jobs; and to preserve the availability, affordability and reliability of on-demand app-based rideshare and delivery services that are essential to Californians and our economy.

Proposition 22 was supported by 59% of California voters, 120,000 drivers, and a diverse coalition of more than 140 groups including social justice, senior, community, business, veterans and many others.


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